What it is.
Westwood treats measurement as part of the design, not an afterthought. Before a program begins, we agree on what should change and how it will be observed — so every engagement is built backward from the change it is meant to produce.
“Measurement isn't a report at the end. It's a design constraint: it forces every program to be built backward from measurable change.”
The chain.
- 01
Inputs
Program design, cohorts, coaching, and feedback systems.
- 02
Leadership behaviors
What leaders do differently — tracked with Change Behavior Scores.
- 03
Team outcomes
How their teams perform, engage, and retain.
- 04
Business results
Documented impact — the return the program was built to deliver.
The four layers.
Every program reports against four layers of evidence: Change Behavior Scores for behavior, NPS and participant feedback for experience, Kirkpatrick Levels 3 and 4 for transfer and business results, and PERMAH for well-being. Together they answer the only question that matters: did anything actually change?
Where the ROL100 fits.
The ROL100 is a different thing, and not ours: Fortune's Return on Leadership ranking of the largest US companies, built by Indiggo and first published in June 2021. Its top-ranked companies outperformed the rest on every core financial result — the top 25 reported five times the EBITDA per employee of the bottom 25.
Westwood has worked with seven of the top thirty companies on that first list, and one of our clients ranked in the top five — the highest-ranked company in its industry.
